Betsson AB is a huge casino company and they own a ton of brands; including Betsafe, Kroon Casino, Nordicbet, Oranje and TrioBet. To say they are one of the big boys in the casino industry would be an understatement.
Betsson owns a lot of their success to Net Entertainment as their slots were the one that made the bulk of Betsson’s, Betsafe’s and Nordicbet’s money in the Nordic markets back in the day. Without NetEnt, it is hard to say what the value of Betsson’s share would be today. Probably not near the value it is at today.
Anyways, Net Entertainment knows how to pay homage to one of their biggest clients and they are soon launching a special slot machine just for the brands under the Betsson-umbrella. The new slot is called GLOW and will have a theme based on the famous northern lights that tourists flock to the northern part of Scandinavia to see every year. Betsson and their brands have most of their customers from the Nordics so it is not strange that they choose that theme for their own unique Netent-slot.
You will be able to play GLOW at all of the Betsson-casinos very soon. This is the second exclusive Netent slot launched in a short timeframe, as Saga just released their King Of Slots.